LULU
CREATOR & FOUNDER
I AM LULU
Some people paint to capture what they see.
I paint to understand what I feel.
For me, every painting begins long before the first brushstroke. It begins with silence. With a thought that refuses to leave. With a memory, a dream, or a question that has no simple answer.
I have never believed that art should remain inside a frame.
One day I realised that a painting can continue its life. It can breathe, move, travel, and become part of another person's story.
That was the beginning of BYLLU.
Every collection starts exactly the same way — with a blank canvas.
The painting comes first.
The garment comes later.
Nothing is designed to follow fashion.
Everything is created to follow emotion.
I do not create for everyone.
I create for those who recognise themselves in this world.
If you have found your way here, perhaps this journey has already begun.
Welcome.
This is my atelier.
This is my world.
I am Lulu.
Blurring the lines between fashion and art
Welcome to BYLLU, your destination for unique and artistic clothing. We are a newly established clothing brand that focuses on bringing art to life through our vibrant and recognizable designs. Our founder, Lilyana Petrova Lulu, has a vision to take art out of the halls and museums and into everyday life. She believes that art should be accessible to all and aims to share its positive influence through beautiful, comfortable, and one-of-a-kind clothes.
At BYLLU, we are passionate about creating a unique and elevated experience for women who appreciate the beauty of both fashion and art. Our collection of clothing is inspired by the masterpieces of the artist and creator of the brand Lulu, allowing you to express your individuality through wearable art.
We cater to women who are not afraid of being different, who embrace bright colours and elegance with a touch of daring. Our clothes are made for those who want to express themselves through their style and make a statement wherever they go. With BYLLU, you can shine in vibrant hues and feel both elegant and delicately daring at the same time.
Experience the perfect blend of art and fashion with our stunning and elegant models. Each one of them is crafted with care to offer both comfort and style, allowing you to express your individuality with confidence. Stand out, be unique, and let art be a part of your everyday life with BYLLU.